Colour Explanation

Just think about colour for a moment if you will . . . . . Colour has a crucial role in the world we live in doesn’t it?  It has the capability to sway the way you think about something or stir a reaction within ourselves – it can calm, soothe, or irritate/upset an individual. 

Colour can be driven by trends; it is studied by and used in Interior Design, Fashion Design, Market Research for brand name companies, movie directors, and set designers on television. 

For a lot of people, colour is a personal choice – did you know that colour evokes emotion, not only in the person wearing it, but by the individual seeing it? Maybe you have heard popular colour suggestions such as ‘wear red if you want attention’ or ‘wear brown at a job interview’. Ever wonder where the term “Black-Tie Event” came from? It is because every colour has an emotion attached to it, that we subconsciously associate with it.  A few examples of this are shown below, which we thought you might like to know about:

• White – Cleanliness, Purity, Safety 

• Pink – Feminine, Sweetness, Playfulness 

• Purple – Royalty, Luxury, Spirituality 

• Blue – Tranquillity, Integrity, Peace, Loyalty 

• Green – Freshness, Fertility, Healing 

• Black – Elegance, Class, Formality, Mystery 

• Yellow – Energy, Happiness, Joy 

• Gray – Reliability, Soundness 

• Red – Love, Passion, Power, Strength 

• Orange – Courage, Success, Confidence 

• Brown – Friendliness, Trustworthy 

• Beige – Dependable, Flexible